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Strata Atlantic Beach, FL

Strata brand embodies surf culture and the pleasant climate of its home state of Florida to present a lifestyle brand built on breathable textures and cuts. Live from within in fabric sourced and manufactured from Peru.

January, 2009 established
Jan 19, 2017 Member since
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Behind the Design

Jason and Jerry Rodriguez founder

founder bio

In 2009, Jerry conceived the name “STRATA,” aiming to provide forward-thinking clothing for your outer-most layer. One year later, Jason booked a one-way flight to Peru, where he spent six months exploring design, fabrics and clothing production. It was then and there that STRATA began on its individualizing direction.

Founder Quote

“Design is the method to all madness. It can be an organization of visual elements, the composition of a photograph or painting, the structure of a building and the space within it, the shirt you are currently wearing and even this magazine and the layout of words you’re reading right now. Design is a beautiful marriage between form and functionality, and it is literally… everything around you."

Matthew Obrero, STRATA Art & Design Director


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2628 Martha Street, Philadelphia PA